Post details: Bum Marketing Update

18 August 2008

Permalink 11:34:40 pm, Categories: Increase thy ability to earn, Free Money  

Bum Marketing Update

I've been neglecting my journal quite a bit lately! My time has been taken up with working on a few different projects for future and taking a nice long holiday :)

Earlier today, I was checking out a few of the affiliate networks I am a member of and was pleased to discover that I've reached my $200 threshold limit for Clickbank, which means I should receive a cheque from them sometime soon.

And that was when I thought that I really should update my blog and let you know how the Bum Marketing Method I experimented with last year has earned me over $200 from Clickbank.

Towards the end of last year, following a few successful sales of The Complete Ragdoll-Keepers Handbook, I decided to expand on my work in this niche. I bought the domain name ragdoll-cat.info and set up a quick website using drupal CMS. I added all the Ragdoll Cat articles I'd written as part of the Bum Marketing Method as well a few pictures I'd found on the Internet (with the kind permission of the photographer). I also wrote a quick review of the e-book I was trying to promote and, of course, the obligatory privacy policy and website disclaimer. All in all, it took about 2 hours.

At the beginning of this year, after a number of sales, I noticed from the search terms people were using to find my website that many were looking for breeders and catteries in their area, so I created a simple breeder list. I then emailed as many breeders as I could find in Internet Land to populate the directory. I also added an option for visitors to sign up for a newsletter and wrote a few more articles. This was about another 6 hours of work.

Since then I've pretty much left it alone. There's quite a lot I would still like to do in this niche (the cat-folk I've communicated with are lovely people) but unfortunately I've been busy with other stuff.

Since it's inception, the website has sold 18 copies the Ragdoll Cat e-book with no refunds. Each book earns around a fiver, so a total revenue of around £190. Subtract the cost of the domain name (around a tenner) and that's a net profit of £180 for around 8 hours work.

Don't believe me? Here's the proof :)

Bum Marketing Screenshot

Yeah, I know - Not as impressive as the screenshots from other websites but I'm only a beginner and at least it's not photoshopped :)

I'm still of the view that Bum Marketing probably isn't worth the time spent on it but I can't help but think that if I kept at it maybe one could possibly earn a small fortune.

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